Hitprobe Description
Hitprobe is a defensive web analytics solution with built-in click fraud prevention, giving marketers complete transparency and control over the quality of their traffic.
It logs every visit in granular detail and uses fingerprinting, IP tracking, and behavioral cues to automatically identify and block bots, VPN users, suspicious IPs, and repeat offenders—helping you cut down on wasted ad budgets.
Unlike clunky and overly complex tools like GA4, Hitprobe cuts through the noise and delivers sharp, actionable insights in a clean, one-page dashboard. No confusing tags or bloated reports—just reliable, easy-to-read data.
With customizable filters, saved views, and tailored risk rules, you can shape your analytics around the way your business operates.
Set up alerts, sync traffic segments to your CRM, or export your data on a schedule—no coding required.
Pricing
Free: For implementation, testing, and limited use/session limit
Growth: Self-service plans that grow with your usage
Enterprise: Plans for larger volumes and agencies
Company Details
Product Details
Hitprobe Features and Options
Click Fraud Software
Hitprobe User Reviews
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Likelihood to Recommend to Others1 2 3 4 5 6 7 8 9 10
Great anayltics, smart blocking, pretty great device fingerprinting Date: Jul 02 2025
Summary: It's been pretty simple and straightforward to use, if you're not looking for overkill or extortionately high pricing, Hitprobe has been a fairly decent tool to use. Once you get the hang of the amount of data , what it means and where to locate it you can start running pretty fast.
Positive: The product is seamless to use with pretty decent interface vs the complicated other products in the market, the rules and blocking is fairly intuitive once you know where to find them and how it works and the analytics is pretty comprehensive.
Negative: It would be great to see AI used to suggest smart blocking rather than us needing to decipher potential problems. Personally tools like automatic bidding adjustments or ad group exclusions would be good too, but the product seems geared to be simple and effective rather than tool overkill. Maybe some other direct integrations would be nice too, but there are some workarounds using the webhooks.
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Likelihood to Recommend to Others1 2 3 4 5 6 7 8 9 10
Click fraud detection and blocking without the noise of Google Analytics Date: Jun 26 2025
Summary: Great to date, we check in daily/weekly depending on what's going on and the split between session data and analytics is really straightforward to use and understand.
Positive: We had big problems with Google's IP exclusions as we exceeded the 500 limit often, Hitprobe has several options to automate blocking aside from IP addresses which means we can have more confidence we're not wasting money on ads.
Negative: The onboarding felt a little clunky but once you're past it, the product is really easy to use and informative without the overkill.
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