HUMAN Ad Fraud Sensor Description
HUMAN's Ad Fraud Sensor for Platforms delivers immediate, in-depth analysis of sampled impressions to assist your platform in eradicating fraudulent sources. By thwarting the efforts of fraudsters who employ advanced bots within the programmatic landscape, this tool safeguards your inventory's integrity, enhances your platform's reputation, and secures your revenue streams. It allows for clear visibility into supply sources that contribute invalid traffic to your platform. With the capability to detect invalid traffic (IVT) across various formats including desktop, mobile web, mobile in-app, audio, and connected TV, it significantly boosts inventory performance and value in the digital market. The HUMAN Ad Fraud Sensor is integrated into a comprehensive Advertising Protection Package designed specifically to defend your inventory. This specialized solution not only offers real-time insights but also fortifies your platform against evolving threats in the digital advertising space.
HUMAN Ad Fraud Sensor Alternatives
SHIELD
Device-First Fraud prevention with Real-Time Intelligence & Identification.
Device Intelligence from SHIELD identifies persistently devices, users and accounts that you can trust - and those that you shouldn't.
Don't let fraudsters fool you. With the global standard for device ID -- SHIELD DeviceID -- you can make precise decisions about device trustworthiness.
Get a comprehensive view of each user with real-time device signals and continuous risk profiler. Eliminate blind spots and provide superior user experiences to accelerate growth.
Instant insights. No need for additional codes. Get intelligence without revealing PII. Risk thresholds that can be configured independently. We provide all data and more. Transparent intelligence gives you the complete picture. Stay on top of the latest fraud attacks. Real-time attack patterns synchronization worldwide.
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TrafficGuard
With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success.
Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS).
This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your:
Google Search (PPC) campaigns
Mobile user acquisition campaigns
Affiliate spending
Social media advertising
In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.
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Fraud.net
Don't let fraud erode your bottom line, damage your reputation, or stall your growth. FraudNet's AI-driven platform empowers enterprises to stay ahead of threats, streamline compliance, and manage risk at scale—all in real-time. While fraudsters evolve tactics, our platform detects tomorrow's threats, delivering risk assessments through insights from billions of analyzed transactions.
Imagine transforming your fraud prevention with a single, robust platform: comprehensive screening for smoother onboarding and reduced risk exposure, continuous monitoring to proactively identify and block new threats, and precision fraud detection across channels and payment types with real-time, AI-powered risk scoring. Our proprietary machine learning models continuously learn and improve, identifying patterns invisible to traditional systems. Paired with our Data Hub of dozens of third-party data integrations, you'll gain unprecedented fraud and risk protection while slashing false positives and eliminating operational inefficiencies.
The impact is undeniable. Leading payment companies, financial institutions, innovative fintechs, and commerce brands trust our AI-powered solutions worldwide, and they're seeing dramatic results: 80% reduction in fraud losses and 97% fewer false positives. With our flexible no-code/low-code architecture, you can scale effortlessly as you grow.
Why settle for outdated fraud and risk management systems when you could be building resilience for future opportunities? See the Fraud.Net difference for yourself. Request your personalized demo today and discover how we can help you strengthen your business against threats while empowering growth.
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Click Fraud Protection
Campaign Protection safeguards your pay-per-click advertising efforts by identifying and mitigating fraudulent and duplicate clicks through sophisticated click fraud detection technology. Our platform meticulously tracks user interactions using various metrics such as IP addresses, geolocation, cookies, browser fingerprints, duration of page visits, and device activity (including keyboard, mouse, touch, and scrolling) to effectively pinpoint and eliminate invalid clicks. With Campaign Protection, you can monitor every click on your pay-per-click ads, irrespective of their source, covering platforms like Google Ads, Bing Ads, Facebook, and Twitter, as well as any other campaigns you may run. The tool also allows for the automatic management of IP addresses and ranges for Google Ads IP Exclusion via the Google Ads API, enabling instant updates. Additionally, our software incorporates a variety of blocking rules and device type specifications and is compatible with Google Ads' limit of excluding up to 500 IP addresses. This comprehensive approach ensures that your advertising budget is protected from waste due to fraudulent activity, optimizing your return on investment.
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Integrations
Company Details
Company:
HUMAN
Year Founded:
2012
Headquarters:
United States
Website:
www.humansecurity.com/platform/solutions/ad-fraud-sensor-platforms
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