Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology.
Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives.
With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.
Description
Scalarr offers a cutting-edge solution for mobile ad fraud detection through advanced Machine Learning technology. To combat the most significant threats in mobile advertising, Scalarr employs a dual-layered approach with next-generation algorithms that achieve an impressive accuracy rate of up to 97% in identifying various forms of in-app fraud. Users can experience the benefits of Scalarr by exploring its capabilities to overview, analyze, and thwart mobile app install ad fraud using its unsupervised machine learning features before any harm occurs. The platform utilizes both unsupervised and semi-supervised machine learning techniques to automatically spot and understand fraud patterns across vast datasets. By examining countless clicks, installs, and post-install event variables, Scalarr significantly minimizes both false positives and false negatives in its detection process. With a sophisticated model design prioritizing result accuracy and thoroughness, Scalarr stands out as a robust tool that provides actionable insights at the individual conversion level, ensuring advertisers can make informed decisions regarding their ad campaigns. This comprehensive approach ultimately enhances the overall integrity of mobile advertising strategies.
API Access
Has API
API Access
Has API
Integrations
Adjust
AppsFlyer
Branch
CAKE
Contact Center Compliance
Everflow
HitPath
Kochava
Lead Prosper
Partnerize
Integrations
Adjust
AppsFlyer
Branch
CAKE
Contact Center Compliance
Everflow
HitPath
Kochava
Lead Prosper
Partnerize
Pricing Details
Upon Request
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Anura Solutions, LLC
Founded
2017
Country
United States
Website
www.anura.io
Vendor Details
Company Name
Scalarr
Founded
2016
Country
United States
Website
scalarr.io
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification
PPC
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Product Features
Click Fraud
Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking