Best Free Marketing Software of 2025

HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.

Klaviyo empowers businesses to create smarter digital relationships by transforming customer data into meaningful, impactful experiences. From email and SMS to web interactions and reviews, Klaviyo makes it easy for B2C brands to engage customers at every touchpoint. Trusted by over 157,000 businesses, Klaviyo helps drive faster, more efficient revenue growth. Klaviyo’s 350+ integrations making getting started easy for marketers. Some key features of the platform include predictive analytics, AI automation, optimized templates, A/B testing, and intuitive segmentation and email flows to ensure marketers are reaching their audience with the right message at the right time. The solution also supports integration with payment processing and point of sale (POS) software solutions, such as Magento, Shopify, and WooCommerce.

Join over 100k businesses that have already optimized their paid ads by signing up for our award-winning platform Reduce the time it takes you to manage and optimize your Google, Microsoft Advertising, or Facebook Ads campaigns down to minutes per day. Adzooma's AI- and machine learning-based PPC platform provides stress-free campaign management, state-of the art 24/7 optimization, and advanced automation all in a simple interface. You can scan for 50+ improvement opportunities, many of which are easy to take action on a single click. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI.

Clear C2 understands that every company has different business needs. C2CRM was designed to allow you to select the functions that you require. Our CRM system is cost-effective and will grow with your company. C2CRM comprises four modules that can be combined to create a complete CRM solution: Customer Service, Sales Automation, and Marketing Automation. Our core module, the C2CRM Relationship Management module, is the basis of our solution. It contains all the logic required to manage your business relationships. With built-in dashboards and reports, you can see 360 degrees of your accounts, contacts, activity, and workflow automation.

BigQuery is a serverless, multicloud data warehouse that makes working with all types of data effortless, allowing you to focus on extracting valuable business insights quickly. As a central component of Google’s data cloud, it streamlines data integration, enables cost-effective and secure scaling of analytics, and offers built-in business intelligence for sharing detailed data insights. With a simple SQL interface, it also supports training and deploying machine learning models, helping to foster data-driven decision-making across your organization. Its robust performance ensures that businesses can handle increasing data volumes with minimal effort, scaling to meet the needs of growing enterprises. Gemini within BigQuery brings AI-powered tools that enhance collaboration and productivity, such as code recommendations, visual data preparation, and intelligent suggestions aimed at improving efficiency and lowering costs. The platform offers an all-in-one environment with SQL, a notebook, and a natural language-based canvas interface, catering to data professionals of all skill levels. This cohesive workspace simplifies the entire analytics journey, enabling teams to work faster and more efficiently.

Toast POS is a flexible system that was created exclusively for restaurants and food service businesses. This solution allows restaurant owners to quickly adapt to changing industry trends and customer expectations by offering tools such as online ordering, delivery, takeout and mobile app ordering. Toast POS is a cloud-based platform that offers new features and allows users to access their restaurant data from any location, on any device. Its powerful reporting and analytics suite enables restaurant managers to identify savings opportunities, highlight the best-selling menu items, etc.

Trusted by over 25 million users worldwide, Jotform is an all-in-one platform that simplifies data collection, workflow automation, and online sales, all without coding. With Jotform’s drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, contact information, payments, appointments, and e-signatures with ease. Choose from over 10,000 templates for everything from feedback surveys to registration forms, or build your own from scratch. Jotform's advanced features, such as conditional logic, autoresponders, and over 200 integrations, further streamline processes. In addition, Jotform's AI-powered Agents offer real-time customer support by guiding users through the form submission process, answering questions, and ensuring a smooth experience, all while reducing the need for manual intervention. With Jotform’s Store Builder, you can also set up an online store, sell products, services, and subscriptions, collect donations, and receive payments through 30+ supported payment gateways. Finally, Jotform’s tools like Approvals, PDF Editor, and Report Builder help businesses transform collected data into actionable insights and automate workflows for even greater efficiency.

Qloo, the "Cultural AI", is capable of decoding and forecasting consumer tastes around the world. Privacy-first API that predicts global consumer preferences, catalogs hundreds of million of cultural entities, and is privacy-first. Our API provides contextualized personalization and insight based on deep understanding of consumer behavior. We have access to more than 575,000,000 people, places, and things. Our technology allows you to see beyond trends and discover the connections that underlie people's tastes in their world. Our vast library includes entities such as brands, music, film and fashion. We also have information about notable people. Results are delivered in milliseconds. They can be weighted with factors like regionalization and real time popularity. Companies who want to use best-in-class data to enhance their customer experiences. Our flagship recommendation API provides results based on demographics and preferences, cultural entities, metadata, geolocational factors, and metadata.

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Labra offers an AI-powered solution for businesses in the cloud ecosystem, enabling rapid go-to-market deployment with minimal engineering effort. The platform automates key aspects of the GTM process, such as listing solutions on major cloud marketplaces (AWS, Azure, Google Cloud), co-selling, and CRM synchronization. Labra reduces manual work and internal bottlenecks, helping sales teams close deals faster and increase revenue. It also empowers businesses to form stronger partnerships with cloud providers and channel partners, enhancing visibility and generating more qualified opportunities for sustained growth. By providing a centralized platform for GTM activities, Labra helps businesses manage relationships, streamline communication, and optimize performance. The system's ability to integrate seamlessly with existing tools further reduces the complexity of managing cloud sales and marketing efforts.

Popl is the leading solution for digital business cards and contactless lead capture, built for today’s professionals and teams. Instantly share your info—phone number, email, LinkedIn, calendar, and more—using a tap, QR scan, or custom link. Designed for fast-paced environments like trade shows, events, and on-the-go meetings, Popl empowers users to collect leads instantly, tag contacts, add notes, and push them directly into CRMs like HubSpot, Salesforce, Zoho, and thousands more. With a powerful team dashboard, organizations can manage user access, enforce brand consistency, monitor engagement, and streamline onboarding through Azure or CSV import. Integrated analytics and follow-up automations ensure every new connection drives real business impact. Be part of the future of networking—powered by Popl.

AI Sales Rep - Your Next Salesperson Might Not Be A Person at All Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads: Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. These are the prospects we focus on, ensuring maximum impact for your sales efforts. - Detailed Prospect Data: We gather 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - Crucial Sales Funnel Position: These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. They are the ones most likely to convert into appointments. - AI-Driven Engagement: Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. The process is fully automated, so your sales team only needs to engage with the interested leads—your low-hanging fruit. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly.

Cloudflare is the foundation of your infrastructure, applications, teams, and software. Cloudflare protects and ensures the reliability and security of your external-facing resources like websites, APIs, applications, and other web services. It protects your internal resources, such as behind-the firewall applications, teams, devices, and devices. It is also your platform to develop globally scalable applications. Your website, APIs, applications, and other channels are key to doing business with customers and suppliers. It is essential that these resources are reliable, secure, and performant as the world shifts online. Cloudflare for Infrastructure provides a complete solution that enables this for everything connected to the Internet. Your internal teams can rely on behind-the-firewall apps and devices to support their work. Remote work is increasing rapidly and is putting a strain on many organizations' VPNs and other hardware solutions.

Consolidate your team's resources in a well-structured workspace that is organized, version-controlled, and simple to share. While Air securely stores your content, it also offers intelligent search capabilities, guest access, customizable layouts, version tracking, and effortless sharing, enhancing every aspect of the creative journey. Don't let your valuable assets languish in folders and zip files; instead, plan social media campaigns, develop streamlined presentations, and arrange your materials in a workspace that embodies your brand identity. Effortlessly navigate your workspace using features akin to a search engine, where tools like image recognition and smart tags empower all team members to independently find assets. The only challenging element of the feedback process will now be the feedback itself, as you can create public boards that allow guests to upload directly to your workspace. Engage in commentary, initiate discussions, and make selections with context, all while staying updated on new modifications and clearly tracking the most recent version of each asset. This streamlined approach not only boosts collaboration but also fosters creativity within your team.

Your data warehouse is your source for truth about customer data. Hightouch syncs these data to the tools your business relies on. Your sales, marketing, customer success and customer service teams will have a 360@ view on the customer through the tools they trust. Eliminate tedious data requests. Hightouch operationalizes data warehouses to make analytics real. Better data can drive growth. Personalized campaigns can be run across all channels, including email, push, ads, and social media. You don't need engineering favors to iterate. Improved data can increase revenue. Target leads with custom PQL or MQL models. Sync one view of the customer with your CRM. Better data will prevent churn. Your CS CRMs should have a 360-degree view of your customers. You can use customer data to identify customers at risk. Your data warehouse contains all of your data. Analytics is just the beginning. Hightouch makes your data warehouse operational by empowering you with SQL to sync data to any SaaS platform.

SalesTarget.ai is the ultimate all-in-one sales game-changer designed to help you discover, engage, and close more deals with speed and precision. Whether you’re a fast-scaling start-up, a B2B agency, or an established sales team, our platform brings everything you need into one powerful engine that saves time, increases conversions, and maximizes ROI. With Lead Explorer, you can instantly tap into a massive database of 50M+ verified B2B leads. Advanced filters let you drill down by job title, industry, geography, company size, revenue, and more—so you’re always talking to the right people at the right companies. No more wasted hours on outdated data or dead-end lists—SalesTarget.ai ensures your pipeline stays full of high-quality, up-to-date prospects. Our Cold Email Outreach module supercharges your outreach efforts. Connect unlimited email accounts, rotate inboxes, automate follow-ups, and manage campaigns at scale—all while maintaining top-tier deliverability. With built-in warm-up, bounce detection, and tracking, you’ll see improved inbox placement, higher open rates, and more replies. But we don’t stop at outreach. The AI-powered CRM inside SalesTarget.ai is designed to make your sales process flow naturally. Manage leads, track conversations, organize pipelines, and schedule tasks—all in one clean, intuitive dashboard. No clunky integrations, no data leakage—just a smooth, AI-enhanced workflow built for sales growth. And now comes the real game-changer: Co-pilot. This next-gen AI assistant doesn’t just suggest ideas—it works alongside you like a true sales partner. From generating targeted lead lists to writing personalized sequences, recommending campaigns, analysing performance, and even scheduling campaigns automatically.

CampaignTrackly enables marketers to create a centralized, consistent, and standardized campaign URL tracking process putting an end to missing or inaccurate advertising data and ineffective marketing decisions. Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time. The platform offers over 65 automation features that translate into a seamless, user-friendly and easy to adopt tool. It reduces tech overload, eliminates interruptions and allows campaign URL producers to create UTM links without leaving their favorite apps - Excel, Google sheets, an ESP (Mailchimp, HubSpot, Marketo, etc.) Integrating with key marketing platforms, including SalesForce and WorkFront, CampaignTrackly offers completely automated campaign URL workflows, eliminating manual work and errors. Customers use CampaignTrackly to automate, and standardize their campaign URLs, generating reliable insights that lead to effective marketing decisions and higher ROI.

Meet Influencers, Micro-Influencers and Creators here! For posts and reels on Instagram, TikTok and YouTube. • Well introduce you to new partners who will create user-generated content (UGC) for you and also post it on their social media channels. • You can register with us (for free!) to setup your Brand profile. • Next, you'll post a "Collab" in our app to field interest from our Influencer users who "Match" your desired criteria. • Then review each applicant's content/engagement metrics (which we provide). • When you "Accept" we set you up with a "Message" channel with your new Influencer to coordinate your Collab! Important note: All of our influencers are *actual users* of our platform. This is not a random database that claims millions but can't actually reach anyone. All Afluencers are opt-in active users who know how to Collab. :) No need to talk to a salesperson, sign a contract—or even pay anything! Just post your partner opportunity as a Collab and you can start talking to new influencers (that meet your desired criteria) right away. It’s literally an investment of just a few minutes. And we are standing by to help you via phone, email and live chat. Also via Zoom f

Nimbler provides salespeople and marketers access to millions of verified business contacts, including personal and work emails that are validated in real time and even mobile numbers. You can easily find prospects based on many filters such as job title, seniority, department, industry and location. Our data is verified in real-time, so that your outbound emails reach the right customers. Nimbler is free to use and gives you unlimited access to high-quality leads and user seats.

Create and manage the email signatures your company needs. Our award-winning signature generator and management platform makes it easy for individuals to create a professional email signature, and for companies to manage company-wide, unified branding across all employee signatures. Rich features such as banner campaigns, videos, disclaimers, online schedulers, and more, help users achieve their business goals. WiseStamp integrates easily with Google Workspace, Microsoft Exchange, Gmail, Outlook, and every other email platform.

CompUp is an all-in-one compensation management platform designed to help rewards teams benchmark, plan, and communicate compensation to support fair pay. By bringing all compensation data and benchmarks together, it provides valuable insights for running appraisal simulations and managing executive appraisals with ease. Core Product Modules: Survey Management: Centralizes the handling of all compensation surveys. Bands: Build and securely share pay bands across functions, job families, and levels. Simulation: Conduct budget simulations to recommend employee-specific increments. Appraisal Cycles: Streamlined multi-level budget approvals for business units. People Analytics: Customizable dashboards offer deep insights for data-driven decisions. Total Rewards Portal: Show employees the total value of their compensation. Pay Equity Management: Identify and correct pay disparities to ensure compliance.

Project management is as efficient as it gets. Zoho Projects, a cloud-based project management software, helps you plan and track your work efficiently. It also allows you to collaborate with your team from anywhere. To get things done on schedule, plan your project activities, assign work, manage your resources, and collaborate better with your team. Gantt charts can be used to create your project plan and track your tasks. Zoho Projects helps you keep track of your key tasks and their dependencies and shows you any deviations from your planned progress. Reduce time spent on repetitive tasks. Our project management software is easy to use, no matter how complex your process is. It has a drag-and drop interface that makes it easier to create and deploy new automations. The Projects timesheet module allows you to log both billable and unbilled hours. You can record every minute of your hardwork, manually or with timers. Our built-in integration with Zoho Invoice generates invoices.

Kitcast is an Apple TV digital signage solution made simple, anywhere you need it. No complicated installations. No technical roadblocks. With just a few clicks, your displays start communicating your message exactly the way you want. Need to scale? Connect as many screens as you like and deploy them fast using MDM. Flexible Content Options Choose from professionally designed templates, widgets, and use an AI tool to create dynamic, engaging displays. Divide screens into sections, add smooth transitions, and customize layouts to match your communication style. From images and videos to live streams and dashboards, Kitcast supports a wide range of content formats. Effortless Control, Powerful Features Built with simplicity at its core, Kitcast’s dashboard is intuitive for users who aren’t tech-savvy. But for IT pros, it offers advanced flexibility like API integrations and beyond. Hosted in the cloud, Kitcast allows you to manage screens remotely, anytime. Update content, schedule playlists, target displays using tag-based rules, and organize screens into groups. Communicate What Matters, Exactly When It Matters, with Kitcast.

Rise Vision is the all-in-one platform for digital signage, screen sharing, and emergency alerts. Rise Vision helps you communicate, teach, collaborate, and improve safety affordably with easy cloud-based digital signage, screen sharing, and emergency alerts—all backed by world-class support and flexible hardware options. Whether you use our recommended media player and displays or bring your own hardware, Rise Vision ensures you’re up and running in minutes with 600+ professionally designed templates and world-class support. Digital Signage: Create engaging content with 600+ customizable templates, powerful integrations with tools like Power BI, Microsoft 365, Google Workspace, Canva, social media, and more. Screen Sharing: Enhance collaboration and teaching by sharing content wirelessly from any device to any display. Screen share without needing an account or opt for secure, moderated sessions. Emergency Alerts: Keep your organization safe with instant alerts. Rise Vision integrates with leading emergency systems via the Common Alert Protocol (CAP) to send alerts to your displays.

Admiral, an Inc 5000 company, helps online news and media publishers grow visitor relationships and revenue. Admiral’s Visitor Relationship Management (VRM) platform combines marketing automation, AI, personalization, and an engagement layer to deliver the right offer, at the right time, at every visitor touchpoint. Admiral is 100% performance-based, so publishers have guaranteed net revenue gain. Admiral VRM delivers: -Increased revenue via the industry's best adblock recovery tool. -Offer and grow paid subscriptions and donation campaigns -Authenticate users via managed registration wall, user accounts, and first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Admiral is a GDPR and CCPA compliant Consent Management Platform (CMP). Admiral’s platform offers analytics dashboards, journey builders, and visitor segmentation/ targeting. Admiral offers a free tag for any publishers to add to their site, it only take 5 minutes. Publishers have immediate access to analytics to view revenue potential. Modules can be easily turned on with no code; implementation is dev-light and quick. Admiral’s dedicated Customer Love account managers help publishers reach visitor revenue objectives